Aligning the system
Customer Centric Process DesignThe Challenge
Processes were growing more inefficient and complex for employees and ultimately, for the customer. Customers were becoming less trustful, frustrated or finding workarounds that were costing the company millions.
The Opportunity
Co-Create user-centered processes that would facilitate stronger customer relations and seamless IT capabilities. Using user interviews and a culminating user workshop with divergent teams, we reestablished the intent of the process and designed a more efficient, customer-centric, user-friendly process.
Strategic Activities
Interview creation, interviewer, workshop creator and co-facilitator, post-workshop review and follow up.
the Outcome
Workable, efficient process created with immediate buy-in and IT schematics.

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